Sunday, June 20, 2010

Give Dad the Gift of Grooming on Father's Day - Bath and Body Works

Father's Day is today and it's the day to honor the number one man in your life. Mine is one of the outdoors type so he wouldn't really love a gift that deals only with grooming. For example, I would a confused look if he unwrapped a bottle of Chanel men's cologne. So if I ever want to get him any types of grooming products, I have to be much more subtle about it. The easiest way to pull this off is it to slip a simple, man friendly product in the box with his L.L. Bean down vest. Luckily, companies are catching on the fact that male grooming is not only for the metrosexual man and they are giving us little ways to make a big difference.

Bath and Body Works has just recently released a new Signature Collection Men's line. When I worked there, men's products were high in demand and many people were very unhappy when the collection gradually became less and less available. However, the company has remedied this and I predict this new collection will be a smash hit among both genders. Bath and Body Works give the following as the general description of the new line of products, "Bath and Body Works introduces Signature Collection for Men, high-performance personal care products that will revolutionize the way men wear fragrance."

"Signature Collection for Men allows men to choose a scent for every occasion, every moment, and every day. Whether he's in the boardroom or riding a wave on his board; catching the game with friends or playing catch with his kids, this collection is designed to suit his lifestyle and give him the daily dose of personal luxury that he deserves. Infused into daily grooming essentials like body wash, deodorizing body spray and cologe, each bold new fragrance evokes a unique mood, from classic to cool, fresh to sexy, rugged to renaissance."

The four available fragrances are...

Citron - A modern citrus scent with notes of lemon zest and brisk woods, this fragrance captures the classic and seductive confidence of a man.

Noir - A combination of black cardamom and white musk makes a sophisticated and exotic scent for the modern man.

Ocean - A light, airy scent that complements an active lifestyle, this fragrance is blended with cypress, vetiver, and yuzu zest.

Oak - Embodying the rugged appeal of the adventurer, this scent balances cedarwood, musk, and bergamot for a modern twist on the classic woods fragrance.

This collection is currently available in three products...

Body Wash - Formulated with moisturizing Aloe Vera and nourishing Vitamin E, this energizing body wash is a bracing way to start the day.

Cologne - Bold, rugged, and masculine, the new Signature Collection Colognes gives each man an unforgettable signature scent.

Deodorizing Body Spray - Stay fresh all day with this all-over body spray, developed to provide deodorizing protection and long-lasting fragrance.

For my father, I would pick the Body Washes in the Ocean and Oak fragrances. I smelled these the other week at the store and my two favorites are the Citron and the Ocean. I think that both of those two fragrance are more subtle and I would use them in the washes.

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