Urban Decay Spring 2010 Collection

The Urban Decay Spring 2010 Collection has just dropped on their website the other day. This is the one of the collections that I have been looking forward to the most since I first began to see the spring collections over the past few weeks. With my insane amount of Urban Decay purchases last year, I can see this collection creating a huge shopping list the next time that I hit up Sephora. This collection appears as though most of the new product are designed around eyes and it seems that there is very little for face, cheeks, or lips. One of the products is a set and the other products are all singles. This spring collection actually marks the 15th anniversary of Urban Decay and one of the product is designed to celelbrate this milestone.

Here we go!

15 - Year Anniversary Set 24/7 Pencil Set - Awww... Remember when we were just a baby? We were so cute. Urban Decay is turning FIFTEEN this year, and to celebrate, we created this gorgeous collectable set of fifteen 24/7 Glide-On Eye Pencils, including six all-new shades and a sharpener! The wide range of award-winning, high-quality, waterproof shades are great for women of any age, glide on without tugging, last forever, and produce beautiful, vibrant lines. Our fans cannot live without these pencils! The range of shades includes lush tropical hues, deep metallics, and unusually vibrant neutrals. Favorites like Zero, Bourbon, and Electric sit side-by-side with SIX brand-new shades like Asphyxia, Stray Dog, and the piece de resistance: Perversion - a blacker-than-Zero black. Each pencil is stamped with "UD15". the whole collection (and a sharpener!) comes packaged in a silver foil box printed with our UD15 ticking pattern. Purchased separately, this is worth $264! What a value! The 15 - Year Anniversary Pencil Set is the first of the four limited edition products we will launch in 2011 - be on the lookout for more excitement!

- Asphyxia - pinky iridescent purple (new)

- Corrupt - dark metallic brown with silver sparkle (new)

- Midnight Cowboy - beige with gold sparkle (new)

- Perversion - blackest carbon black (new)

- Stray Dog - shimmery brown taupe (new)

- Uzi - gunmetal grey with gold sparkle (new)

- Baked - bold bronze

- Binge - navy blue

- Bourbon - brown with teeny gold glitter

- Electric - bright aquamarine

- Mildew - deep green

- Ransom - bright iridescent purple

- Rockstar - darkest eggplant

- Stash - dark green/gold

- Zero - zealous black

24/7 Glide-On Shadow Pencil - They're crease-proof, they're waterproof...it's the next generation of 24/7 Pencils! Our Shadow Pencils deliver incredible color payout, but feel lightweight. The new fat shape allows you to cover large areas more quickly. Use the thin tip as eye liner, or the side of the tip as a generous swipe of eye shadow. Luscious drop-dead shades make you feel every inch the creative type, as you blend shimmer, cream, and sparkle finishes. Skip the powder shadow brushes and water - our pencils make it easier than ever to get vibrant eye shadow looks on the go. Experiment with multiple shades together, then blend away for an unbelievable effect that sets and stays put. All shades are paraffin, mineral oil, and paraben-free.

- Barracuda - black with silver sparkle

- Clash - bright turquoise with silver sparkle

- Clinic - emerald green with silver sparkle

- Delinquent - dark purple with bright purple sparkle

- Lit - golden bronze

- Mercury - gunmetal

- Midnight Cowboy - beige with silver sparkle

- Morphine - light purple with pale blue shift

- Narc - mossy green

- Rehab - taupe

- Sin - champagne

- Wasteland - dark brown

24/7 Blending Brush - Introducing our unique blending brush that we designed specifically to make our 24/7 Glide-On Shadow Pencils really sing! It's perfect flex (not too stiff, not too soft) and custom brush shape allow you to blend and feather out glorious shadow pencils, creating totally new effects. It's built using the same vegan materials as our Good Karma brush collection, with super-soft synthetic "hair" made from PET (recycled plastic bottles). This meticulously crafted, professional-quality vegan brush is proven to be more hygenic (and kind!) than animal-hair versions. The added bonus is its modern-looking recycled aluminum handle which makes it the coolest makeup brush on your vanity table.

Lush Lash System - When we overheard a cry in our office of "this s*** really works!", we knew we had to share the secret. Who wouldn't want to boost their lash cache? This double-ended miracle worker holds TWO products that really perform. These are clinical results you can take to the beauty bank. 25% longer and thicker in two weeks, 40% in four weeks, 63% in six weeks. How does this stuff work? The clear gel-like serum accelerates the growth of your lashes with peptides. Use the tiny brush to apply it at your lash line. It penetrates at the root and stimulates keratin to lengthen, thicken, and fortify your lashes. Simply brush it on each night before bed. The conditioning mask applies with a wand and loads your lashes with growth peptides and high potency ingredients like Panthenol and Vitamin E. Your conditioned lashes can now resist loss and breakage from being too dry and brittle. All this adds up to incredible lash magnification! Now if only your Blackberry worked this well...

Supercurl Curling Mascara - Curl makes a lady. Sculpt your lashes with perfectly sexy curves to feel instantly prettier-than-pretty. Our formula boosts curl, separates lashes, and literally crafts each one into an expertly-shaped battable set. Part of the secret lies in our molded and curved new technology wand that shapes lashes AND holds curl effectively throughout the day. Even more impressive are the incredible conditioning ingredients in our formula - packed with glycoprotein for lash thickening, moringa seeds to help with curl definition, and Meadowfoam seed oil and Shea Butter for conditioning and smoothing. Take that. We'd probably love this mascara no matter what the tube looked like... But in the spirit of looking pretty we put it in a stunning mirrored gunmetal tube, embellished with swirling black scrolls. Go on with your pretty self.

- Supercurl - black

Urban Lash Mascara For False Lashes - Our unique false lash formula mascara helps to fuse the imposters with your own. Your fake lashes will look more real. Your real lashes blend in with your falsies. This one-of-a-kind mascara provides a uniform coating of of slick, shiny black gloss. Formulated especially for false lash use, the mascara coats, but does not thicken. We like to start with bare lashes, apply our falsies and then use the small mascara brush to coat both sets at once. The results? One easy application with this formula and you get super sexy eyes! Which are yours? No one will know. Blur the line between reality and fantasy. Our mascara can also be used with lash extensions. Packaged in a lovely slim tube with scrolling art, this mascara will be your new secret weapon.

Afterglow Glide-On Cheek Tint - Finally! Sheer, buildable cheek tints that glide on and feel weightless - (never heavy or greasy like your grandma's cream blush). Our techy-feeling tint applies effortlessly on top of any foundation or bare skin... no pulling or rubbing needed to make it look right. And you'll never get that powdery, cakey look that sometimes comes from powder blush. Our modern, yummy shades include a shameless hot pink, a super-healthy berry, and natural peachy tints, to name a few. The formula is loaded with good-for-you ingredients like Vitamin E, Vitamin C, and Vitamin A, so your skin gets nourished and protected. the color goes on more sheer than it looks in the pan, but since its so buildable, YOU control how much you want to blush. We also love to blend two shades together to mimic a natural flushed effect. Whether you've been a fan of cream blush in the past or not, the shades, the silky formula, and the little foil snake on the top of our compact will definitely make you a believer.

- Bang - bright orange

- Crush - bright pink

- Fetish - rose pink

- Greedy - berry

- Indecent - peach

- Quickie - light pink

- Score - pink-peach with gold shift

As long are you aren't looking for any lip or face products, this is a great collection for you. I'm a bit disappointed that this seems to be an almost eye makeup only collection. The eye makeup choices in this collection are top-notch so I guess that I will survive looking at other companies for new lip glosses this spring. My favorite item of the collection is the 24/7 Anniversary set, I can't wait to get my hands on a Midnight Cowboy and Asyphxia eye liners. I am really looking forward to seeing what other three special items come out this year. At the top of my shopping list is the Cheek Tint in Fetish, the rose pink shade. I am hoping that this one will replace Longo's Swan Lake cream blush that I can't find anymore.

The eye shadow pencils look amazing too. Now I have yet another version of Midnight Cowboy to add to my collection. In addition to that shade, I want to buy the following shades: Barracuda, Lit, Morphine, Rehab, Sin, and Wasteland. The Lush Lash System is also calling my name since I have been too afraid to try Latisse or the other prescription lash boosters since they can deepen light eyes. Mascara-wise, the Supercurl looks like one that I would try but the Urban Lash Mascara will only be bought if I can nail false lash application.

I can already tell that this is going to be a great year for Urban Decay...

photo courtesy of Urban Decay